Social media has changed the world around us – including how attorneys select juries. Today, with Facebook, Twitter, LinkedIn and the myriad of social networking websites that pervade the Internet, there is a wealth of information about most jurors in the venire that is readily available at the touch of your fingertips.
If you want to know how to identify and use social media information when selecting your next jury, join trial consultant Dr. David Cannon for an enlightening hour on how Facebook, Twitter and other social media platforms can help you learn more about potential jurors. Dr. Cannon will mainly address the challenges of selecting a jury in a Facebook world, what social media platforms to search and how to rate your potential jurors. He will also touch on the following topics: jurors & implicit biases, how jurors formulate decisions, juror candor, the “minimization effect,” building rapport & using a conversational tone to get potential jurors to open up, developing effective & ethical research skills, the influence quotient and avoiding the set-aside question. Dr. Cannon will conclude by presenting tactics for using supplemental juror questionnaires (SJQs) and discussing some items you may consider for your next juror questionnaire.
Dr. David Cannon is co-founder of Trial Innovations and is based in the Los Angeles area. Dr. Cannon has been the lead trial consultant in cases across the country, ranging from insurance defense and corporate litigation, to capital cases and white collar crime.